Don't put this in your subject line!

The people at SubscriberMail have put together a list of a 100+ words and phrases that will deter your audience from receiving your emails, let alone reading them. As well as the more obvious "As seen on" and "online pharmacy" there are other phrases that you may actually have thought of including in your email marketing:
"Free"
"x% off"
"Amazing"
"Apply now"
"Compare"
"Double your"
"Get"
"Information you requested"
"Lose"
"Now only"
"Open"
"Opportunity"
"Satisfaction"
"Winner"